High-Impact
Influencer Relations
& Live Experience Management
Who I am
A results-driven Paid Social & Creator Specialist with 8+ years of experience bridging the gap between performance marketing and culture. Proven track record driving business growth, including scaling digital revenue from 4% to 10%—and executing campaigns for 50+ accounts and mass-scale events (+7K attendees). Expert in Meta and TikTok Ads optimization, with a strong background securing high-profile brand partnerships
Based in Paris, operating globally, and expanding to London — I’m a passionate multi-project leader, recognized as a master coordinator who brings vision, high energy, and seamless execution to every partnership.
Managing exclusive booking and commercial negotiations for musical artists, securing strategic placements within major festivals and concerts.
Core expertise
End-to-end logistics and management for large-scale live experiences, coordinating up to 40+ talent simultaneously under high-pressure environments.
Driving strategic alignment between major brands (Lacoste, Garnier, Vicinity, The Supermade, Cold Culture…) and digital talent.
Case study Caribbean Summer Festival 3
Spearheaded the 360° digital communication strategy and the end-to-end management of a 50-creator roster to promote the festival (+ 7000 attendees). Coordinated high-pressure on-site execution and synchronized live deliverables, driving massive organic reach and cross-platform brand visibility.
Case study
Lacoste x Noham Premium Brand Integration
Integrating a flagship digital creator into Lacoste’s premium brand universe. The goal was to secure a high-value partnership and deliver content that respected Lacoste’s heritage while keeping Noham’s signature authenticity and high community engagement.
Selected Clients
& Partners
With a proven track record in digital entertainment, I have orchestrated campaigns and live activations in collaboration with leading production houses like Run Live Productions, Madmad Productions, Scornight Productions, Espace Group, as well as global iconic brands including Lacoste, Les Secrets de Loly, Vicinity, The Supermade…
About
With 8 years of experience in the digital ecosystem, my journey began in the media sector before transitioning into the live entertainment space. I specialize in crafting 360° digital strategies and driving high-impact influencer activations specifically tailored for major concerts and music festivals.
Let’s Build Something Great Together
Get in touch to discuss how we can collaborate on your next high-impact campaign.
Strategy without tactics is the slowest route to victory, tactics without strategy is the noise before defeat. Sun Tzu